Degree Course

BA (Hons) in Marketing

The course includes flexible options that allow you to specialize in an area of your interest.

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Course Overview

Studying Bachelors degree in Marketing at Barton Business School will develop your problem solving skills, Creativity, Commercial knowledge and communication, all of these skills are highly valued at today's marketplace.

Undergraduate degree in Marketing will provide you necessary skills in the main disciplines and a unique chance to specialize in the field, allowing you to be able to examine how consumers and customers behave, the way markets functioning and evolving.

The cours is aimed at students with interest in all areas of sales and marketing from the analytical up to the creative in brands, advertising, retailing, consumer behaviour, product development and market research. Programme will give you solid foundation in business management and strong focus on marketing specifically. 

 

 

  • International Baccalaureate of minimum 28 points / 3 A-levels / High School Diploma or equivalent
  • English Language Proficiency Exam (IELTS 6.0, TOEFL IBT 80) or equivalent (exempt if studying in an
    English speaking environment in the last 3 years)
  • Resume (CV)
  • Photocopy of valid passport/national identity card or permit.
  • One Academic / professional recommendation letter
  • One passport photo
  • Motivation Letter/Personal Statement (min 500 words)
  • Marketing Research
  • Customer Behaviour
  • Business Finance
  • Strategic Management Analysis
  • Retail Marketing
  • Marketing Consultancy
  • Sustainable Management Futures
  • Organisational Transformation in Practice
  • International Marketing
  • International Marketing Management
  • Marketing Communications
  • Operations Management

Graduates can choose from a range of career options:

  • Marketing Analyst
  • Marketing Assistant
  • Sales Manager
  • Events Coordinator
  • Account Executive
  • Media Assistant
  • Marketing Coordinator
  • Media Account Executive
  • Marketing Strategist
  • Business Development Coordinator
  • Sales and Events Co-ordinator
  • Marketing Executive
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